“I’ve done everything I can to grow my business! I don’t know what else to do.” Have you ever felt that way, especially as the summer months loom ahead?
As an entrepreneur, it’s normal to feel stuck at times. No one is ‘on’ all the time. There are days and there are times when most of us just want to throw in the towel – we feel stuck!
But it’s not ok to stay stuck. I find that, on days like that, it’s typical because I have isolated myself – ‘isolation is the friend of failure’.
There are a number of ways to get ‘unstuck’ in your business and keep going and growing. Keep reading because I want to share my top 10 list with you.
1) Have an irresistible free offer to attract new prospects (or change up the IFO you have now).
When you have a solution to another person’s pain, they want to learn more from you. An ideal way to attract those ideal prospects is by having an IFO that you make available to them. Create an article or a CD with solid content and make it available through your website.
2) Have an opt-in page on your website.
This is where/how you capture the names and email addresses of your ideal prospects once they learn about your I.F.O. You give THEM great content and they give YOU their name and contact information. It’s a match made in heaven. Now you have new people to talk to – and serve.
3) Send a surprise ‘gift’ to your list.
I often change up my ’25 Ways to Grow Your Business’ list and send it off, in a PDF format, to my list. It’s a surprise to them – it can generate activity and responses and interaction – and I delight my community. You can send an e-book, an audio link or a video – get creative – be generous.
And I’m feeling generous, too – so here are 2 more tips that will help you to get unstuck today:
4) Friday Phone Calls.
I have developed the habit of making 5 surprise phone calls each Friday when I am in my office. These 5 people can be former clients, current clients, friends, etc – to just check in and see how they are doing and to offer any support. It’s random, it’s spontaneous and it is totally unexpected. I mean whoever picks up the phone these days to call you and see how you are doing – genuinely? Try it – they will like it and so will you.
5) Patio Networking.
Networking doesn’t always have to happen in the confines of meeting rooms. Summer is right around the corner in North America. In these months, I like to invite a colleague/contact to a patio lunch and have them bring someone with them who I have never met. It’s a great way to build your network and it’s fun, too.
And my final tip for you – connect with a coach and get into a mastermind group. I am totally serious about this! Many of you are working in isolation – and that is when fear, overwhelm, worry and negativity can take hold of you and choke you! I’ve said it before and I’ll say it again – being an entrepreneur is not for the faint of heart. It takes energy, drive, perseverance, faith, determination – and support to attract ideal clients, make great money and make a difference – doing the work you love. YOU are your own worst enemy. Stop it!
In addition to the options above, you can always attend workshops and/or schedule a VIP Planning Session with a business coach. Get your act together – get a plan – and get going. The world needs you.
I thoroughly enjoy reading this newsletter. As a woman trying to build a business on her own you have encouraged me to change how I do things to move forward.